{"id":13698,"date":"2023-06-21T15:25:22","date_gmt":"2023-06-21T13:25:22","guid":{"rendered":"https:\/\/www.metaverse-studio.fr\/uncategorized\/salon-viva-technology-2023-dernieres-avancees-technologiques\/"},"modified":"2023-07-05T15:43:51","modified_gmt":"2023-07-05T13:43:51","slug":"viva-technology-2023-vivatech-show-recap","status":"publish","type":"post","link":"https:\/\/www.metaverse-studio.fr\/en\/news\/viva-technology-2023-vivatech-show-recap\/","title":{"rendered":"VIVA TECHNOLOGY 14-17 June 2023: A Dynamic and Expert Recap"},"content":{"rendered":"

Without a doubt, we couldn't miss the opportunity to visit our clients AXA and BNP PARIBAS, who showcased their advancements in the Metaverse and Hologram technologies<\/strong>. However, it is always with immense enthusiasm and passion that we navigate through the bustling alleys of VIVATECH<\/strong>, in search of jaw-dropping innovations (which, let's admit, become increasingly harder to find).<\/p>\n<\/div>

This article does not aim to provide a comprehensive overview of all the booths discussing AR, AI, Web3, and other cutting-edge technologies. Instead, we want to share with you the photos we captured on-site and highlight the stands that piqued our interest as a Metaverse Studio.<\/strong><\/p>\n

Consider this a catching-up session for those who were unable to attend.<\/p>\n<\/div>

<\/div><\/div><\/span>

AXADIA, AXA's Metaverse The Sandbox experience<\/h2><\/span>
<\/div><\/div><\/div>

First and foremost, we visited the AXA<\/strong> booth to witness the grand display of AXADIA<\/strong>, the metaverse adventure on The Sandbox that we developed in collaboration with the insurance group. Watching it unfold on the big screen was truly captivating.<\/p>\n<\/div>

\"AXADIA,<\/a><\/span><\/div>
<\/div><\/div><\/span>

The BNP Paribas retro-gaming booth<\/h3><\/span>
<\/div><\/div><\/div>

Next, we made our way to BNP Paribas<\/strong>, where we found ourselves at the retro-gaming stand of SKILL MATCH<\/strong>, a recruitment initiative utilizing one of our holographic devices. It was a nostalgic experience combined with modern ingenuity.<\/p>\n<\/div>

\"Retro-gaming<\/a><\/span><\/div>
<\/div><\/div><\/span>

La Fran\u00e7aise des Jeux is coming to the Metaverse!<\/h3><\/span>
<\/div><\/div><\/div>

Then, we were drawn to the fabulous booth of the FDJ<\/strong> (Fran\u00e7aise des Jeux), which showcased a myriad of innovations. Among them, an awe-inspiring holographic Jean-Pierre Foucauld and a superb gaming experience on The Sandbox. The FDJ's entry into the Metaverse is truly groundbreaking<\/strong>, and based on our conversations with them, it's just the beginning!<\/p>\n<\/div>

\"Jean-Pierre<\/a><\/span><\/div>
<\/div><\/div><\/span>

VIVATech 2023: an edition full of surprises!<\/h3><\/span>
<\/div><\/div><\/div>

Our journey continued to the captivating stand of JC DECAUX<\/strong>, where they presented their striking new public advertising furniture for dynamic displays of unparalleled beauty.<\/p>\n

The LVMH Zone<\/strong> was particularly enticing, with its aesthetic corners and interactive experiences. We were enthralled by the Louis Vuitton <\/strong>arcade machine, allowing us to wander through a real-time 3D fashion show powered by the UNREAL engine<\/strong>. Hublot showcased an NFT watch collaboration with the artist Takashi Murakami and a stunning LED display for Hennessy cognac.<\/strong><\/p>\n<\/div>

\"Louis<\/a><\/span><\/div>

We also paid a visit to our partner, Meta,<\/strong> who presented new features, especially designed for Metaverse environment creation.<\/p>\n<\/div>

\"Meta<\/a><\/span><\/div>

Publicis Groupe France<\/strong>, the event organizer, had an impressive Neoset-managed film studio set up for visitors. Naturally, we felt like heroes in Cyberpunk 2023!<\/p>\n<\/div>

\"JC<\/a><\/span><\/div>

It was also an opportunity to encounter friends from around the world and capture a few selfies.<\/p>\n

That's all, folks!<\/em><\/p>\n<\/div>

\"\"<\/a><\/div><\/div>
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Back to the 2023 edition of the VIVATech show on June 14-17 in Paris, the opportunity to visit our customers AXA and BNP PARIBAS, who presented their innovations in the field of Metaverse and holograms and to discover the latest technological advances.<\/p>\n","protected":false},"author":1,"featured_media":13689,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[],"class_list":["post-13698","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"\nVIVA TECHNOLOGY 14-17 June 2023: A Dynamic and Expert Recap<\/title>\n<meta name=\"description\" content=\"Back to the 2023 edition of the VIVATech show on June 14-17 in Paris, the opportunity to visit our customers AXA and BNP PARIBAS, who presented their innovations in the field of Metaverse and holograms and to discover the latest technological advances.\" \/>\n<meta name=\"robots\" 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